OK Zimbabwe cancelled the annual OK Grand Challenge citing the ongoing Covid19 pandemic lockdowns which has restricted movements and shopping hours. While the reasons for this decision are understandable, we are of the view that they could have salvaged...
E-Commerce in Zimbabwe is now in full swing partly thanks to the Covid-19 pandemic which created lockdowns forcing businesses to reinvent their distribution models. The growth of e-commerce in Zimbabwe was curtailed by the currency and other macro-economic challenges...
The dreaded COVID19 or Corona Virus is now well within our shores following the death of Zororo Makamba and the rising confirmed cases. Renowned brands internationally have stepped up efforts to help their governments fight this pandemic. In this...
Dicomm McCann one of the most successful ad agencies in Zimbabwe has together with EcoSure won the best TV commercial of the year at the just ended Marketers Convention Annual Awards. Dicomm which is renowned for producing the famous...
Zimnat, one of the leading insurance brands in Zimbabwe bagged several awards at the just ended annual marketers convention which took place at Holiday Inn Bulawayo. Zimnat has been blazing the trail over the past year with their unconventional...
A few old Zimbabwean adverts have been doing the rounds lately. Here's some we got hold of and we keen to hear your thoughts on whether these were more creative or not.
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Today we are feeling nostalgic and would like to feature some of the classic TV campaigns of the ages ever produced in Zimbabwe. Enjoy!
Ngwererewere
This ad featured the the Rusike brothers - The second version of the Famous "Sadza"...
Zimbabwe is currently experiencing hyper-inflation. Prices are going up on a regular basis. The relevance of sales promotions has become a major talking point among many business leaders. In this article we are going to take a look at...
Consumers have been empowered by the internet. According to Internet World Stats as at June 2019, 58.8% of the world had access to internet, which is about 4.5 billion people. Greater access to information has given people more choices....
S
o my wife gave me grief the other time I came home with a few groceries from Pink n Pay. The reason why she gave me grief was that I had not collected “stamps” yes stamps from Pick n...
